“Data Domination" and “Algorithmic Hegemony": How Can Human Subjectivity Be Restored
In recent years, with the continuous development of the fourth scientific and technological revolution, new-generation artificial intelligence technologies and intelligent algorithms have been widely applied in all aspects of human production and life. Against the trend of in-depth and intensive human-machine interaction, the development of capitalism has presented prominent digital characteristics: data has become the core means of production in the era of digital capitalism, and algorithms have become a tool for the exploitation of humans by data. This paper takes the epochal positioning of human subjectivity and the fourfold alienated relationship between data algorithms and humans as the starting point, to explore the path of the return of human subjectivity in the era of digital capitalism.
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