From "Watching" to "Participating" - An Analysis of the Audience Interaction Model of the Variety Show "Sisters Who Make Waves”
The audience interaction in online variety shows has evolved from a derivative phenomenon of the programs to its core component. However, existing research lacks a systematic typological analysis of the interaction patterns. This paper takes the series of "The Sisters Who Make Waves" as a case, integrating Jenkins' participatory culture theory and Collins' interactive ritual chain theory, and constructing a four-dimensional analytical framework of "program mechanism - platform availability - audience practice - cultural meaning" to conduct a systematic examination of four audience interaction patterns: bullet comments, social media interaction, voting and support, and secondary creation. The paper finds that these four patterns form a "participation spectrum" from shallow to deep - bullet comments provide immediate empathy, social media construct continuous community relationships, voting realize the publicization of emotional labor, and secondary creation achieve the transformation from consumer to producer. The transformation of the audience role is the result of the interaction among the program mechanism, platform availability, and audience initiative. This paper fills the classification gap in the research on audience interaction patterns of "her variety shows", and proposes a "form-content" dual-track integration path in the analytical framework, providing a typological analytical tool for understanding audience participation in online variety shows.
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